Product Strategy & Leadership

Hi, I’m Gökçe Evirgen.

I’m a product leader with over 15 years of experience in the tech industry, currently focused on building next-generation airline retailing systems. I’ve worked across software engineering, product ownership, and product management roles, shaping digital transformation in complex, global environments.

My background combines engineering and business:

• B.S. in Computer Engineering (Bilkent University)
• M.A. in Marketing (Istanbul Bilgi University)
• M.A. in Technology Entrepreneurship and Innovation (Istanbul Bilgi University)

I’m passionate about designing products that create clarity—for teams, for users, and for the business. I believe in leading with empathy, building strong product cultures, and creating systems that deliver value.

This site is my digital workspace. Here, I share reflections on product management, people leadership, and the transformation of airline commerce. It’s a mix of learnings, notes from the field, and frameworks that help me think and hopefully help others too.

Thanks for stopping by.